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Top 10 Online Shopping Sites in the UK For Clothes

You can shop for everything from designer clothing to pyjamas at one the most renowned department stores in the UK. Find brands like Reformation, Rixo, and Ganni as well as beauty, homewares, tech, and more.

ASOS has over 800 brands in petite tall, tall, and curve styles. The most popular among the influencers Oh Polly sells two-piece sets and body-con dress styles, while the cult favorite Nasty Gal focuses on vintage-inspired styles. Fast-fashion behemoth BooHoo offers a variety of affordable womenswear.

ASOS

ASOS was founded in 2000 with the trendy shopper in their twenties as its primary target market. The company initially raised startup funds by selling inexpensive replicas of clothes worn by celebrities like Sienna Miller and Kate Moss. After a year, Nick Robertson and Susanne Clare decided to focus solely on clothing as it would yield the best returns.

The ASOS website offers a broad range of sizes and products, including maternity and plus size clothes accessories, shoes, and stationary. The ASOS website also provides a variety of fashion guides, #AsSeenOnMe and other content that will encourage. Customers can add items to a wish list and create private boards to keep track of their favorites.

The ASOS mobile app provides an uncluttered shopping experience with the synchronization of your saved items and a quick checkout. Its app also displays inventory information, which can help prevent disappointment when items are not in availability. This is an excellent illustration of how retailers can use e-commerce technology to increase customer engagement and increase brand loyalty.

George at ASDA

Founded in 1989, George is Asda's fashion label that sells clothing for men, women, and kids. George offers a variety of clothes that are affordable and ethically sourced. Customers can shop online, in over 500 Asda stores, and on the George website.

The new collection taps into the 'quiet luxury' trend, featuring pieces made of silk, cotton, and linen blends. The collection includes slouchy suits as well as printed co-ords and ribbed separates. Prices start at 12 pounds (for an 100% Supima Cotton T-shirt) and can go up to around 77 pounds (for full suits).

ASDA George, a fast fashion retailer, designs new store plans and guidelines "generally once every six weeks". The company uses Visual Retailing's retail software to modernise and future-proof its planning process. It is now able to send visual merchandising design and briefs at a rate that is unprecedented efficiency, Wireless D-Fi Technology efficacy, and simplicity. StyleShoots is a multi-purpose photo machine, removes garments from the background and then uploads them to Visual Retailing for immediate use in VM Layouts. This helps to increase the merchandising efficiency and ensure that all of its stores receive the same information.

Debenhams

Debenhams, one of the UK’s oldest department stores, offers various clothing items and other products. It has a broad selection of brands, and offers regular discounts and sales. The company also offers a range of services to help its customers find the products they are searching for.

The retailer started in London in 1778 as a drapers' shop. In the following years, it has grown into a large department store chain with a global presence. It is a top retailer of fashion, renowned for its exclusive designer brands and clothing. It also has a substantial online presence.

Debenhams continues to run its online store despite stores closing due to the COVID-19 Pandemic. The company recently sold its brand and website to Boohoo Group for PS55 million. This transaction demonstrates the growing power shift of retailers that are weighed down by brick-and-mortar investments to their more agile online counterparts. This trend is expected to continue as the number of shoppers decreases in physical stores.

Topshop

Topshop is a fashion retailer that sells women's and men's clothes as well as accessories. It has a number of different collections like Boutique, Collections and Style. The company also provides stylist services that recommend clothes according to the person's personal style and preferences. This is a great option for fashion-conscious people or beginners.

In the past, a visit to the London's Oxford Street was a teenage girl's equivalent of a trip to Lourdes and Boohoo, with the flagship store's cavernous interior full of makeup, shoes, and clothes to discover as you walked its escalators mirrored to the beat of thumping house music. However the fortunes of the company have taken a turn towards the downwards and it appears like the whole Arcadia group comprising Topshop, Dorothy Perkins and Boohoo - could be on the verge of collapse (Yahoo Finance 2012).

The unique selling point of Topshop was that it was the closest a high-street shopper could be to catwalk style. But this was the reason it went under. When Asos and Boohoo began offering the same bang-on-trend trends at lower prices, consumers have stopped coming to the stores in a flurry.

Misguided

Missguided is a UK fashion website that sells on-trend pieces, inspired by the style of celebrities. Its website is feminine and has a the theme of white and pink. On its website, it also offers a variety of models and items for women. Customers can enjoy free next-day delivery and a special discount for students on the site.

The site has a broad range of products and is targeted towards 16-34 year olds. The brand is a part of Boohoo, a clothing retailer that also offers trendy clothing for the same market. The website features large headings and pictures of clothing. Boohoo lets users subscribe to their newsletter and receive updates about new products.

The company was created by Nitin Passi who described the look of the brand as "Kardashianesque". In 2022, Missguided was placed in administration, owing millions to its suppliers. The company was saved by Mike Ashley's Frasers Group which owns House of Fraser, Sports Direct and House of Fraser.

BooHoo

Boohoo, an online retailer of fashion-forward fashion, based in Manchester was founded in 2006 by Mahmud Kane and Carol Kane. It has customers in more than 100 countries. Its own line of fashion clothing is created and manufactured mostly in the United Kingdom. In addition to its own label, the company also carries brands like Pretty Little Thing, Nasty Gal, Miss Pap, and Coast.

The brand's business model is based on a model that maximizes profits by selling to a young demographic who are in search of trendy and new clothing at a low price. This market segment, comprised of those who are less than 30 years old, represents a huge market segment worldwide.

Boohoo's employees are offered a range of perks, including competitive bonus schemes and long-term financial security through pension plans. The company focuses on employees' health by providing gyms on site and free health cash plans, and mental health support. The company is known for its commitment towards size inclusivity. It offers detailed size charts for clothing to assist shoppers in finding the right size.

Amazon

Amazon UK is the largest online retailer in the world. It has a broad assortment of footwear, clothing and accessories. You can also purchase food items, household products and DIY tools. The site also features an extensive selection of international brands and products.

Check out River Island for trendy pieces inspired by celebrities and Fotoconic Studio Lighting Modifier catwalks, Mango for affordable but fashionable Spanish clothes and Lavish Alison for couture styles. These are great for dressing up or down. Kendall and Kylie Jenner as well as Gigi Hadid, Eva Longoria and others are avid fans of the shop's designs.

Department store chain John Lewis is another must-visit for fashion lovers, given that their collection spans across all major categories including cosmetics and cutting edge electricals. They also offer a broad selection of household products, such as unique tea caddies.